For Entrepreneurs + Innovative Leaders who want to Infuse more Creativity and Impact into New Ventures

Learn to develop your vision, connect meaningfully, and confidently launch outstanding products that create the cultural impact you crave.

With Bryn McCoy, Product Director to 37 of the Fortune 500

Hi, I’m Bryn McCoy.

Welcome to my learning lab!

As a serial entrepreneur who’s repeatedly started from scratch and made it to launch, I’ve designed a program to support creative entrepreneurs, startup founders, and progressive intrapreneurs to develop the creative leadership you need to get clear on your vision and build a roadmap to take you step-by-step into an impactful launch!

Before we go any further into course details, I just want to acknowledge that entrepreneurial adventures are so exciting + satisfying! 

It’s also very challenging to be simultaneously great at the intuitive creative + the management logistics, at the visionary selling + the operational details, at wearing all the hats to launch and scale a business + being a centered, mindful leader.

Eventually, you’ll have all the support, for now just know that I see you. I’ve been there. And I would love to be your guide!


By the end of this course, you’ll–

Identify empowering trends that create new opportunities in our product and service landscape.

Analyze product segments and community objectives that deliver enhanced consumer experiences through both innovative function and form.

Develop strategies for new product and service opportunities that satisfy your customers’ needs in distinctive, noteworthy new approaches.

Execute design tactics, production planning, and marketing strategy for a new product opportunity to target the modern market.


Notes from Experience

I worked with Bryn at the Oprah Winfrey Network to launch Brené Brown’s first online learning program. She brings an incredible drive to apply cutting-edge tech to solve problems. I’ve seen very few people that can seamlessly transition between design and engineering; Bryn went beyond that by combining her talents to help tell and teach important stories. 

–Alex D.

Bryn has the ability to listen to what I’m imagining. Me, a non-designer. And from that, she’s able to pull out the details that create something beautiful.

–Stephanie K.


With Bryn’s background in technology, art and design I know that she will tackle problems differently than anyone else in my network. This always results in a fresh perspective. I seek her out for problems that do not have a standard path towards a solution.

–Madison M.

Join me in my learning lab, 1 Lux

As a technologist, designer, business advisor, futurist, and design professor, I love to collaborate with other creative leaders to launch transformative products and brand experiences. In some of my favorite work, I’ve led interdisciplinary projects in design + technology with industry pioneers including IDEO, Motorola, Target, Threadless, IBM, and The Oprah Winfrey Network. I also co-founded Citizen Made, an award-winning product design and eCommerce platform. 

Join me in my learning lab, 1 Lux – where my program and product processes put people first, so you can successfully launch new work and deliver on your mission.

For you early birds

  • Product Design with Purpose (valued at $1297)
  • 5 Implementation Modules
  • A complete step-by-step launch plan

You’ll be given access to one module per week, with the exception of 2 implementation weeks in which you’ll develop your material, so you can align your time and focus to ensure you succeed in each part of the project before moving onto the next.

And to support my most motivated emerging founders, I’m including a couple additional resources–

  • Bonus – Creative Leadership Development Plan + Coaching (valued at $797)
  • Bonus – Future of Shopping Course (valued at $797)


To welcome you, I’m offering all this material (valued at $2891) at an introductory offer when you join the waitlist for the course.


 Join risk-free

Product Design with Purpose extends beyond design and marketing tactics to strategically shape products, services, and customer experiences that enhance community. We’ll start with an analysis of products that are successful in creating cultural impact and quickly move to validate your idea before making a final commitment. 

Within the first 14 days of the course, if you don’t feel confident and motivated by your product idea, simply reach out and show us you’ve put in the work + completed the first two lessons, and we’ll refund your investment. 

Frequently Asked Questions

I'm feeling a little overwhelmed by all the things I'll need to do in this program. Are you sure I can pull it off?

Yes! There’s always uncertainty in creativity. The commitment to keep showing up and doing the work, little by little, is what moves us forward. The ability to continually prioritize what’s important to us + the skills to keep listening and experimenting are all it takes. I am certain you can pull this off.

Will I need to invest in any other trainings to create and launch my product?

No, you’ve got this. If you’re willing to invest the time, you can continue to chip away at all the pieces needed to create and launch your product. I will also point you to helpful resources that can close gaps or speed the process of launching your product.

Do I need existing tech skills to make this work?

No, you can start where you are. We live in a remarkably creative time where the tools are plentiful and just keep getting simplified. You can experiment with lots options and adopt the tools that work best for you over the long haul.  

 Product Design with Purpose

Product Design with Purpose (a $1297 value)

5 Implementation Modules

Complete step-by-step launch plan

Bonus – Creative Leadership Coaching  (a $797 value)

Bonus – Future of Shopping Course (a $797 value)

Total Value of $2891

Join the waitlist for Product Design with Purpose now to get the early bird price when the course opens!

Still thinking about it?

The focus of our lab work is not only to build beautiful experiences, but more importantly to validate that we’ll launch with momentum, find our people, and create culture through our work.

In our busy world, more crowded than ever with all kinds of advisory, offerings, and digital noise, refined products help our business stand out from the crowd and give us an opportunity to create meaningful experiences within our communities.


After working with creative teams and entrepreneurs to launch over 100 products, I’ve found it to be one of the most fulfilling journeys we take in our careers – I’m so excited for you to take the exhilarating journey next!

You may also recognize that this is the best offer you’ll ever get on Product Design with Purpose.

After the introductory offer expires, the 3-part curriculum of product design, creative leadership, and future of shopping retails for $2891.

Over the moon to be your creative guide

As a technophiliac, healthnut rebel, heartland soulful collaborator, I love to work with other creative leaders to launch transformative products and experiences. I fell in love with startup culture after co-founding Citizen Made, an award-winning product design and ecommerce platform. 

And I know what it’s like to feel that there’s a bigger mission at hand… for the work that we must do, it takes more than a map. It takes the village.


Cheers to being the change

Our communities need creative leadership. From the struggles we see up close in our families to the global collaboration needed to support a healthy environment, opportunities for new solutions abound. I’m so glad you’re bringing your vision into our world!

On the way up, charting a course to be the change – you have the capacity to do more, be more, And you’ve found this community of makers, movers, and shakers to amplify your potential.

Every one of us is here to make a difference, to make it – more beautiful, more relevant, more sustainable, more effective, more effervescent…

Because we can.


 The promise in
Product Design with Purpose

I will teach you to innovate with design thinking + human-centered development–
To capture the cultural moment.

I will connect you–
To remarkable strategists and makers.

And I will empower you–
To move with clarity + authenticity. To lead with integrity. To inspire your community.

You will find this from my past partners, clients, and students, and I hope you will experience it for yourself. 

All my best, 

© 2021 Technofisch Design Studio, LLC